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Building a Strong Organisational Culture in Times of Change: Keys for Employer Branding

Building a Strong Organisational Culture in Times of Change: Keys for Employer Branding

by Said Puentes | Aug 22, 2024 | Blog, TIF Culture

By Said Puentes (Co-creator of Research Lab & Culture Specialist) and Juan David Brand (Co-creator of Research Lab, Brand Strategy & Culture Intelligence Specialist and at The Ideas Factory). In 2024, companies face unique challenges that require deep...
Navigating Permacrisis: The Importance of Contextual Research in Business 2024 and Beyond

Navigating Permacrisis: The Importance of Contextual Research in Business 2024 and Beyond

by Said Puentes | Aug 22, 2024 | Blog, Research Lab

By Said Puentes (Co-creator of Research Lab & Culture Specialist at The Ideas Factory). Is market & contextual research still necessary?  In a nutshell, absolutely!  Business decisions can no longer be based on hunches; they must be informed by a...

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